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Instagram caption and hashtags

Write on-brand captions for a post with hook, story and a call to action, plus focused hashtags.

Written for Meta AI (app, WhatsApp, Instagram, Messenger) · Updated 2026-10-17

Note: Review and test before use. Provided as is, without warranty. See Terms.

Prompt

Write 3 Instagram captions for a post showing [what the photo shows].
Account: [who you are, audience]. Voice: [voice]. Goal: [comments, saves, clicks].
Each caption: a hook line, 2 to 3 short lines of story, a call to action. Then [8] relevant hashtags (mix of broad and niche, no banned or spammy tags).

Replace everything in [square brackets] with your own details.

Settings & parameters

Meta AI in Instagram or the Meta AI app

Variations

Reel script hook instead.
Carousel slide text.

Tips

Pick one and edit it in your own words.
Fewer, relevant hashtags beat 30 random ones.

More: all Meta AI prompts · all social media prompts · prompt library

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